We chose to do our media website all black and white to match our video, and to fit in with our artists genre. Florence and the Machine is very unique so we thought we would replicate her uniqueness into our website to match her star image. Our website contains typical codes and conventions of a stars music website, a twitter link for fans to keep in contact, tour dates, latest videos, pictures and recent news stories. These are all things that keep fans in touch and up to date with stars, because in reality fans are the real people or factors that make an artist successful because they are the people buying their music.
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